Business Support Case Study: Campus Training
About the business
- Business name: Campus Training Ltd (Wealden)
- Support programme: Big Ambitions
- Participant name: Jo Bridger
Campus Training is an independent training provider specialising in apprenticeships and qualifications for the Early Years and Education sector.
Established for over 20 years, the organisation achieved an Ofsted ‘Good’ rating in 2024. It delivers a range of programmes, including Level 2 Early Years Practitioner, Level 3 Early Years Educator, Level 3 Teaching Assistant and Level 5 Specialist Teaching Assistant apprenticeships. In addition, Campus Training offers Level 3 Diplomas in Early Years and Supporting Teaching and Learning, available through the Adult Learner Loans facility.
Why they signed up to the business support programme
The company was looking to grow and needed a cohesive marketing plan, along with support to enhance its social media profiles and website.
What support they received
Through the Big Ambitions programme, Campus Training received tailored support to strengthen its marketing and growth strategy. This included:
- Guidance on developing a marketing strategy to generate enquiries
- A targeted approach to connecting with school governors via LinkedIn
- Enhancements to the company’s LinkedIn page and Google Business profile
- Support in improving website Search Engine Optimisation (SEO) to increase online visibility
- Assistance with applying for the Advanced Learner Loan facility
- An action plan to promote the Level 5 apprenticeship to schools that have previously engaged with Campus Training.
How this has helped the business
Campus Training successfully launched a redesigned website, boosted its visibility through targeted SEO improvements and significantly grew its social media engagement across LinkedIn, Instagram and Facebook.
They also secured an Adult Learner Loan facility, enrolling their first four learners, and connected with new stakeholders via LinkedIn. These developments have contributed to steady growth in learner recruitment and sector visibility. Now nearing operational capacity, the business is preparing to scale by expanding the team, refining internal processes and continuing to build brand awareness.
Wider benefits from supporting this business
Campus Training is helping the local economy by creating new training and job opportunities in the education sector. By supporting people to gain new skills and grow in their careers, the business is helping to build a stronger local workforce and support future growth in the area.
The entire process has been wonderfully supportive, from our initial meeting with Sam to the time spent with Emma. It’s been fantastic to work with people who are happy to share their expertise and provide practical, easy to implement steps that have enabled us to develop marketing tools that will support our next stage of growth. Thank you.
Jo Bridger
Contact
For more information on the business support programmes provided by East Sussex County Council, contact the Economic Development Team.
Economic.Development@eastsussex.gov.uk
Big Ambitions is a specialist support programme for businesses that are growing and are likely to employ additional staff within the next six to twelve months. It is funded by UK Government through the UK Shared Prosperity Fund and a collaboration between Eastbourne, Lewes, Rother and Wealden District/Borough Councils. It is supported by East Sussex County Council and delivered by Digital Islands.
